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Every Organization Needs a Digital Platform Strategy.

Digital business expands and evolves the opportunities, threats and constraints of business ecosystems. With more than 30 billion devices connected to the internet by 2020, the complexity will only increase, and CIOs will play an integral role in setting the framework for businesses.

The strategy must integrate business and IT needs and establish a collective leadership vision.

“Not every organization should assume a leadership role in a business ecosystem; however, every organization needs a digital platform strategy,” said Don Scheibenreif, VP and distinguished analyst, during his session at Gartner Symposium/ITxpo in Barcelona, Spain. “To engage and manage business ecosystems, organizations are creating and integrating with a digital business platform to share critical assets.”

Explore Business ecosystem participation will affect how CIOs determine strategic and operational investments.

Business ecosystems must be deliberately integrated to improve the overall corporate strategy. CIOs need to collaborate with business counterparts to decide if the primary goal should be to create an ecosystem or integrate with those of other organizations. Larger organizations might support a combination of approaches, but top-performing enterprises generally leverage ecosystems to co-create solutions. Consider scenarios for how business ecosystems will evolve in the future from both the business and IT perspectives. CIOs can work with business peers to guide the conversation about required products and services.

  • Start with a Defensible Product and a Critical Mass of Users
  • Apply a Hybrid Business Model Focused on Creating and Sharing New Value
  • Drive Rapid Conversion to the New Platform
  • Identify and Act on Opportunities to Deter Competitive Imitation

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